Day to day stories from Mother North - Lillehammer, Norway 2026 2nd of August 2026 marked the start of Mother North, an 1100km, 19,000m vertical ultra race. Starting and finishing in Lillehammer, known for hosting the 1994 Winter Olympics. It promised to be an off-road adventure through breathtaking landscapes.
We moved our website from an online shop to Ghost - an open source blog and newsletter platform. It's an easier way of having a newsletter, a website and product categories up-to-date. To show our products we made a Lookbook (link below). Where we share the current
Adventure Wheels builds wheels for Adventure. About time we share those! On this page we will keep track where those wheels have taken people, what we have been building and tech insights on tools, wheels, parts and bikes. Please subscribe in the meantime if you'd like to stay